Achieve Green NW - Online Workshops

Achieve Green NW Online Workshop Agenda Summer 2009
Thank you to all Achieve Green NW presenters and sponsors! Visit with series presenters at the networking reception on September 16, 2009, 4:30PM-7:30PM at the Oregon Convention Center. July 1, 2009 Putting Your Sustainability Initiatives to Work: recruiting new talent and finding your dream job Renee Spears, Founder and President, Rose City Mortgage Specialists Pamela Moore, Founder, Compass Human Resources Vicki Lind, Career Counselor and Marketing Coach Janet Brumbaugh, Janet Brumbaugh and Associates Finding the right employees and employer in this job market is not an easy task. Job seekers place an emphasis on a company’s green values, and employers seek employees that personify their values. Business owners: learn how your environmental and social stewardship can not only help your company attract the right employees, but increase your retention. Job seekers: gain insight into the sustainability job market and practical strategies to position yourself ahead of the hiring curve.
Sponsored by Oregon Convention Center
	Renee Spears, Founder and President, Rose City Mortgage Specialists Renee Spears is the Founder and President of Rose City Mortgage Specialists. Rose City Mortgage is the nation’s first socially responsible mortgage broker and donates back to the community for each loan they close. They have also received the City of Portland, OSD’s RecycleWorks Award for their commitment to recycling and the environment. In 2009, Rose City Mortgage was named by Oregon Business Magazine as the #1 Best Small Company to work for in Oregon. Renee frequently speaks to the business community about her business practices and how to keep employees happy and productive. In 2005, Renee was voted one of the Portland Business Journal’s Business Women of the Year. The Portland Business Journal also named Rose City Mortgage as one of the Top Women Owned Businesses in 2005, 2006 and 2007.
	Pamela Moore, Founder of Compass Human Resources Pamela Moore is the founder of Compass Human Resources, a consulting firm focused on providing personalized human resource services to small businesses. She has 20 years of human resource generalist experience in a wide range of industries. Her areas of expertise include everything from tools and systems to long-range strategic planning. For the past seven years, Pamela has also been providing her expertise to organizations in the sustainability arena. She is co-developer and co-host of the annual Green Professional’s Conference. She is dedicated to helping the industry grow by connecting great talent with sustainable organizations. In addition to being a certified HR professional, Pamela also holds a degree in Accounting, which gives her a unique perspective on her clients’ businesses.
	Vicki Lind, Career Counselor Vicki Lind, MS, NCC is a creative career counselor who works with three groups of kindred spirits: creative people, people who want to make a difference, and procrastinators. She is drawn to creative people because she, herself, is a creative divergent thinker (and a little bit quirky). Vicki imaginatively pulls together resources to meet the idiosyncratic needs of each client. Her own creative venues include painting and gardening. Vicki also feels kinship with people who want their employment to reflect their ideals of helping individuals, the community, and the environment. She draws from her long professional history in education and mental health. Her adult roots are deep in Portland’s east side communities. Vicki comes to her expertise in helping procrastinators honestly (i.e. she has a rich history in delaying priority projects and experiencing the resulting emotional turmoil). Over the past several years, she has developed a series of techniques that has helped her understand and reverse procrastination patterns.
	Janet Brumbaugh, Professional Recruiter For over 18 years, Janet has been passionate about being a recruiter. She received her B.A. degree at the University of Maryland as well as a Master's in Education at the University of Connecticut. Beginning her recruiting career at a search firm in Los Angeles, Janet was honored as their top national recruiter. Moving to the Portland area in the early 90's, she joined an executive international boutique firm where she also was the top national recruiter for several years. In 2003 Janet started her own company in order to focus on the specific element she values most in recruiting: a deeper probing into what both organizations and candidates really need. Janet's extensive portfolio of companies is the result of her individualized approach to her clients. She delights in uncovering "hidden" talent, the proverbial needle-in-a-haystack. Her creative approach enables her to master many different types of client situations, from sales, finance, and marketing to operations, technical, and environmental. She prides herself as being a true "Renaissance" recruiter!

July 15, 2009 Show Me the Money: incentives, tax credits and financing to help you pay for energy efficiency and renewable energy David A. Jackson, Manager of Energy Service Division, Lockheed Martin Kathy Estes, Loan Officer, Oregon Department of Energy Dan Weldon, Vice President, Eco-Banking Manager, LEED Accredited Professional, Umpqua Bank Jessica Rose, Business Sector Project Manager, Energy Trust Oregon has many resources to help business owners offset some of the upfront costs of investing in energy efficiency improvements and installing clean renewable resources, like solar. Hear how you can earn Energy Trust incentives and Oregon Business Energy Tax Credits for your energy investments, and how you may qualify for the Energy Loan Program available through Oregon Department of Energy. Plus hear about a new financing option — GreenStreet Lending from Umpqua Bank — available for energy efficiency and renewable energy projects. You’ll learn how to move ahead with your energy ideas so they’ll “pencil out” for your business.
Sponsored by Smart Energy
	David A. Jackson, Manager Energy Services Division, Lockheed Martin David A. Jackson is the Manager of Business Development for Lockheed Martin¹s Energy Services Division in Portland, Oregon. Lockheed Martin manages the existing buildings contract for the EnergyTrust of Oregon. Mr. Jackson has over 20 years of marketing and business development experience with the last five years focused in the energy business. Prior to joining Lockheed, he was the Commercial Sales Manager for NW Natural. He is on the Board of Directors for the Oregon Air Conditioning Contractors Association and is on the Education Committee for the Portland chapter of the Building Owners and Managers Association (BOMA). Additionally, he is the President of the Board of Directors for Northwest Family Services, a multi-million non-profit entity that works with at risk youth, couples and families.
	Kathy Estes, Loan Officer, Oregon Department of Energy Kathy Estes has been with the Oregon Department of Energy Loan Program as a Loan Officer since 2003. The purpose of the Energy Loan Program is to promote energy conservation and renewable energy resource development by offering low-interest loans to individuals, businesses, schools, cities, counties, special districts, state and federal agencies, public corporations, cooperatives, tribes, and non-profits. Kathy will be available to answer questions and provide the inside knowledge you need to finance your sustainable projects. Prior to her work with the Energy Loan Program Kathy worked as a general building contractor and worked in the private mortgage industry before beginning her state service 9 years ago. She is a graduate of Chemeketa Community College and in her spare time rides with the Marion County Mounted Search and Rescue.
	Dan Weldon, Vice President, Eco-Banking Manager, LEED Accredited Professional, Umpqua Bank Dan Weldon has nearly 20 years of banking experience and is a commercial relationship manager for Umpqua Bank. Weldon began his banking career as a community development loan officer with First Interstate Bank focused on North and Northeast Portland, Oregon. He has held a variety of professional credit positions. Weldon earned his LEED (Leadership in Energy and Environmental Design) Accredited Professional NC v2.2 accreditation in 2007 to act as a facilitator between the often conflicting agendas of property developers, public agencies and financial institutions. Weldon is the only LEED Accredited Professional working in the financial industry in the Northwest and one of a few in the United States. Weldon has participated in the Sustainable Forests Conference and SOLV area cleanups. He is a member of Cascadia Green Building Council and a participant of the 2008 Cascadia GBC Green Broker conference. Weldon received his bachelor’s degree from California Polytechnic State University, San Luis Obispo, and his master’s in business administration from George Fox University.
	Jessica Rose, Business Sector Project Manager, Energy Trust Jessica Rose comes to Energy Trust from a Portland-based startup company that holds patents and prototypes on energy-efficient technologies. As project manager there, she led market research on the benefits that energy-efficient technologies hold for reducing greenhouse gas emissions. Jessica is in her second year at Energy Trust as Business Sector Project Manager for the New Buildings and Existing Buildings programs. She manages the Green Investment Fund, launched an initiative to help grocery stores save energy and run smoothly on tight margins and recently led the development of a financial tool to help business owners evaluate their overall investment in energy efficiency. Jessica has a B.A. in Environmental Studies from the University of Oregon, is a Nationally Certified Sustainable Building Advisor and is on the board of the Oregon Association of Professional Energy Managers.

July 29, 2009 Best Practices for a Green Workplace Wayne Wakeland, Faculty, Bainbridge Graduate Institute and Associate Professor, Portland State University Adriana Britton, Transportation Programs Coordinator, TriMet Jay Coalson, President and CEO, Green Building Services Steve Faulstick, General Manager, Portland Doubletree Hotel This session will address the office place as a "system" including identifying places within the office to intervene while on the path to Sustainability. Hear from a systems expert in order to gain the full picture of your office footprint-be it a one person home office or thousands in a large building. Leave with: how to ask the right questions, measure your impact effectively, and implement simple changes to make your business more sustainable. Gain resources and tools to define and achieve goals for energy, water, and resource reduction. Take away specific action items for your office and track your success. Included is a case study from an office who has improved their systems for higher efficiency and less waste.
Sponsored by Drive Less. Save More.
	Wayne Wakeland, Associate Professor of Systems Science, PSU Wayne Wakeland earned a B.S. in Engineering and a Master of Engineering from Harvey Mudd College in 1973. In 1977 he was granted a Ph.D. in Systems Science from Portland State University (PSU). Wayne began a career in industry, while teaching computer modeling and simulation courses at PSU in the evening. Wayne held managerial positions in manufacturing information technology and/or manufacturing at Tektronix, Photon Kinetics, Magni Systems, Epson, and Leupold & Stevens; where he also led several major information system implementations. In 2000, Wayne became an Associate Professor of Systems Science at PSU with a continued focus on computer simulation methods. His research emphasizes sustainable systems and management, fishery dynamics, criminal justice system simulation, and biomedical dynamics. Since 2007, Wayne has taught the Systems Thinking in Action course in the MBA in Sustainable Business program at the Bainbridge Graduate Institute.
	Jay Coalson, President and CEO of GBS As president and CEO of GBS, Jay Coalson is responsible for the creation and on-going development of a progressive, employee-owned consulting practice aspiring to function within the bounds of The Natural Step principles. This includes developing and overseeing business systems, financial management, strategic planning, business development efforts and overall business administration. Additionally Jay works closely with some key GBS corporate clients to help them better understand the opportunities and benefits within green building and sustainability. Over the past three and a half years, with Jay as President, GBS has grown from 15 to nearly 60 employees and expanded from its Portland headquarters to open offices in Sacramento, Orlando, Houston and Las Vegas. Additionally GBS has expanded its services to include a much broader array of technical, training and community-scale offerings. GBS’s current clients include Trammel Crow, Kennedy, Bank of America, HKS Architects, Gensler Architects, Chipotle, Publix, Regency Development, NIKE, the State of Hawaii, NASA and the US GSA.
	Steve Faulstick, General Manager, Portland Doubletree Hotel Steve Faulstick is the General Manager of the Doubletree Hotel in Portland, Oregon. Steve’s hospitality career spans over 20 years, including positions with Hilton, Red Lion, and Doubletree Hotels in San Jose, San Diego and Scottsdale, before coming to Portland in 1999. The Doubletree Portland features 477 guest rooms complimented by 50,000 sq. ft. of meeting space, and 4 restaurant/ bars. In 2006, the hotel became Oregon’s first Green Seal Certified Hotel. Since then, the property has become an industry leader in sustainability, receiving local-, state- and national-level recognition for their efforts. This summer the hotel was recognized with the AH&LA’s ‘Good Earthkeeping’ award for their leadership in this area. Steve is also an active Board member with Travel Portland, Tri-County Lodging, Lloyd Transportation Management Association, The Natural Step, Green Meetings Industry Council and the Oregon Lodging Association.

August 12, 2009 Marketing that Matters Eric Friedenwald-Fishman, Co-founder & Creative Director/President Metropolitan Group National leader in social purpose marketing, Eric Friedenwald-Fishman will present principles and practices for effective communication and engagement for green and sustainable initiatives, projects and products. Attendees will hear how “value” and “values-based” messaging drives business results and social change. Eric has developed successful campaigns and outreach for local, regional and national organizations and projects in a range of sectors, including renewable energy, green building, organic/natural products, public transportation, affordable housing, natural resources and community development.
Sponsored by Oregon Convention Center
	Eric Friedenwald-Fishman, Co-founder & Creative Director/President, Metropolitan Group Eric Friedenwald-Fishman is the co-founder and creative director/president of Metropolitan Group, a leading social marketing and corporate responsibility firm, headquartered in Portland with offices in San Francisco, Chicago, Washington, D.C. He is nationally and internationally recognized as one of the nation’s most effective individuals in developing and implementing comprehensive brand and marketing communication strategies, as well as social marketing initiatives that engage target audiences and get results. He specializes in creating major public-private partnerships for cause-related marketing and public awareness, and has extensive experience in socially and environmentally responsible marketing. He has developed brands and marketing campaigns for leading socially responsible businesses, public agencies and nonprofits, including those in arenas as diverse as renewable energy, green building, natural and organic products, alternative transportation, ecotourism and socially responsible investing. Eric is an expert presenter, facilitator and strategist and has extensive background and interest in various economic, social and environmental issues.

August 26, 2009 Recycling, Composting, and Purchasing in Food Service Operations Eecole Copen, Sustainable Food Programs Coordinator, Oregon Health & Science University Steve Ward, Executive Chef, Portland Doubletree Hotel Jennifer Erickson, Senior Planner, Metro Bryan Steelman, Owner, Por Que No In most kitchens 80% or more of what is going in the garbage is either recyclable or compostable. In this workshop you will learn from three local businesses: • How to overcome common hurdles – from space constraints, to employee turnover; language barriers to a fast-paced work environment • How to your purchasing practices can increase your success. • What resources and strategies helped them achieve their goals.
Sponsored by ARAMARK/Giacometti Partners, Ltd.
	Eecole Copen, Sustainable Food Programs Coordinator, Oregon Health & Science University Eecole Copen is a Registered Dietitian with a Masters in Clinical Nutrition from Bastyr University. She serves as the Oregon Health and Science University’s Sustainable Food Programs Coordinator for the Food and Nutrition Department. She started and coordinates the OHSU Farmers Market, Food and Energy Waste Reduction programs and collaborates with retail and patient food services to develop and assist with farm direct menu implementation. She has been a member of the Portland/Multnomah Food Policy Council for over 2 years, working on a variety of issues that involve increasing accessibility of locally grown foods in the city and county.
	Steven Ward, Executive Chef, Portland Doubletree Hotel Chef Ward’s food philosophy is simply put: F.L.O.S.S. fresh, local, organic, seasonal, sustainable. He focuses his efforts on building relationships with local farmers, ranchers and producers. He capitalizes on the seasons by purchasing in large amounts, processing products and storing to serve local specialties to his guests all year round.
	Jennifer K. Erickson, Senior Planner, Metro Resource Conservation & Recycling Division Jennifer is a Senior Planner in Metro’s Resource Conservation & Recycling Division. She came to Metro in 1990 and has served in her current position since 1993. Jennifer’s primary responsibilities include serving as Metro’s liaison to the metro area local government recycling coordinators and as project manager for Metro’s organics and multifamily recycling programs. She provides planning, coordination and technical assistance for regional waste reduction and recycling program implementation, serves as the contact for the State regarding metro-area program information, is responsible for reporting the region’s waste reduction and recycling accomplishments to the State, and manages over $1 million in grants and contracts annually.